|
|
|
Professional Suite :: Reports
In addition to Operational reports, Market2Lead's solution offers an analytical engine to leverage every fact and dimension stored within the data-mart. These slice-n-dice, drill-up and drill-down, reporting capabilities enable marketing executives, among others, to measure lead generation effectiveness across multiple channels and provide insight into marketing life cycle activities to increase lead yield. Some of the offered reports are Campaign Effectiveness, ROI, and Web Site Visitor Analysis, Prospect Profile and Lead Analysis.
Key Features:
- Powerful, drill-up and drill-down, reporting capabilities
- Standard reports such as ROI, Prospect Profile, and Lead Analysis
- Analyze leads or opportunities in each stage, average stage time for lead or opportunity, and the time it takes for a lead to move between stages
|
Some of the many Available Reports:
- Campaign Effectiveness Analysis
- Program Effeciveness Analysis
- Count Funnel
- Program Statistics
- Opportunity Analysis
- ROI Analysis
- ...and many, many more
|
|
|
|
