Training Services
Market2Lead offers comprehensive, best-in-class training covering application functionality and marketing automation best practices. Staffed by expert marketers who are also power-users of our application, Market2Lead Training plays an essential role in new customer on-boarding, and continues to work with experienced customers to maximize the benefits delivered by Market2Lead solutions. Two to three days of training, covering all application functionality, is included in your on-demand subscription.
Market2Lead Training is delivered and supported using the following methodologies:
- Live Webinars conducted via web-conferencing
- On-site, instructor-led courses
- Recorded presentation and demo videos
- Downloadable training materials and exercises
- Custom courses designed specifically for your team and business practices
- Robust Online Help within the Market2Lead application
- Best practices documents and solution guides
New Customer Training
The Market2Lead Training staff is committed to acclimating new customers thoroughly and quickly to make sure you realize the full productivity benefits of marketing automation immediately. Market2Lead Training begins with an initial new user training that is relevant to your marketing mix – the types of campaigns most frequently implemented, the high-priority functionality you’ll use most, and the reports and metrics you depend on to measure results and deliver quality leads to sales.
Advanced Training
As the proficiency of your team progresses, Market2Lead Training can work with you to build a culture of continuous learning with advanced courses customized to your business practices.
New Release Training
Each new application release from Market2Lead is accompanied by release documentation including an overview video presenting and demonstrating enhanced features and new functionality.
Best Practices
Market2Lead continuously develops best practices guides and webinars covering specific areas of customer interest such as Integrating Telemarketing, The Benefits of Personalization, Progressive Profiling, Lead Scoring, Managing Opt Outs and more.
From new user to post-implementation training to refresher courses, Market2Lead stands with you as a partner dedicated to your success.
= Included in Professional Plus Edition = Included in Enterprise Edition = Optional = This Feature is Only Available from Market2Lead